In Flux Film Festival is a branding project for a created film festival centered on themes of memory, distortion, and the unreliable narrator. Inspired by experimental cinema and nonlinear storytelling,  In Flux aims to blur the line between clarity and confusion, mirroring the kinds of films featured in the lineup. Promotional materials include a poster series, website, Film Programming with a schedule, and tickets that create an immersive atmosphere, showcasing my approach to conceptual design and narrative-driven visuals.